HIVE COLLABORATION #02 - The sustainability of a rising music scene depends on the ecosystem created around it
Collaborator & Editor - Srishti Das
Whether it’s Amapiano, K-Pop, Reggaeton or Afrobeats, the success of a new generation in music is dependent on the artists and the fans but also on the industry and teams that develop around the scene. At the end of the day, the music is being commercialised, and therefore, a support system that understands and can speak to the history and the nuance of the original stories behind the sound makes a big difference in upholding the authenticity that will advance the genre and the overall culture for the better.